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2008-10-30
Snickers Peanut Challenge part of nomination for MMA Awards
A nordic campaign for Snickers, involing the mobile football game Snickers Peanut Challenge developed by Mobile Interaction, has been nominated in the category "Best Cross Media Integration". The campaign has been produced by Mobiento in cooperation with Initiative Universal Media.
During the campaign nearly 40 000 games were downloaded and an amazing 2.2 million penalty kicks were shoot against the Snickers goal!
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2008-08-29
New mobile ways to show energy consumption for easier energy saving
Mobile Interaction has started a project together with the Interactive Institute and Svenska Energigruppen to develop a service that makes energy consumption more visible, via a mobile phone. The goal is to make it easier for consumers to save both money and the environment. Taking part in the project are also Eskilstuna Energi & Miljö and Snopptorps Villaägarförening.
(Press release in Swedish)
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2008-06-11
Mobile Interaction receives a grant from Vinnova
Mobile Interaction has received a grant from Vinnova (Swedish Governmental Agency for Innovation Systems) to develop a service that will make it easier for house owners to get controll over their energy consumption. The service will be developed together with Interactive Institute, Svenska Energigruppen, Eskilstuna Energi and Snopptorps villaförening.
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2008-05-15
Mobile Interaction develops Yoggi yalla! game for Arla
Mobile Interaction develops the adgame Yoggi yalla! game for Arla Foods in coperation with the agencies Carat and Dist. The goal is to find all Yoggi yalla! bottles and walk on all squares while avoiding being captured by Roger, Titti and Gert from RIX FM MorronZoo.
Send an SMS with the text yalla to 72500 (in Sweden) to get an SMS with a download link (costs 1 SEK).
(Press release from Arla in Swedish)
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2008-03-12
Mobile Interaction speaks at MobileMonday
Mobile Interaction's CEO, Peter Lindstrom, has been invited by MobileMonday Sweden to speak about Mobile Advertising at their event on the 17th of March .
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2008-02-18
Mobile Interaction develops mobile client for Green Hat People
Mobile Interaction has been contracted by Green Hat People (www.greenhatpeople.com) to develop a mobile client for their event and marketing platform.
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2008-01-07
Meet us at Barcelona
Mobile Interaction will be attending the Mobile World Congress in Barcelona between 11-13th of February 2008. We will be happy to meet you there. E-mail peter@mobileinteraction.com to arrange a meeting.
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2007-11-01
Young people save energy with mobile game
Mobile Interaction has produced the mobile game Power Agent together with the Interactive Institute. With Power Agent, that is connected to the electricity meter of the house, young people have been motivated to save energy at home.
(Press release in Swedish) -
2007-10-03
Mobile Interaction adds multiplayer support to Worms 2007 for THQ
Mobile Interaction have been contracted by THQ Wireless to do add multiplayer support to Worms 2007. The multiplayer support will be based on the multiplayer platform from Terraplay.
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2007-07-06
Saab launches BioPower Challenge from Mobile Interaction
Mobile Interaction helps Saab to take the step into a whole new world and make the 9-3 SportCombi the world's first BioPower car in the mobile phone game arena. The campaign is produced in cooperation with Lowe Brindfors and Mobiento.